GlossaryDomain authority

Domain authority

Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank.

Domain authority is a key component of any successful SEO strategy, as it can have a significant impact on the ranking of your website in search results.