GlossarySearch Generative Experience (SGE)

Search Generative Experience (SGE)

The Search Generative Experience (SGE) was the original name for what is now known as Google's AI Overviews. It refers to the AI-generated summaries that appear at the top of Google's search results, blending information from multiple sources into a single, comprehensive answer.

Optimizing for SGE (or AI Overviews) requires a hybrid strategy that leverages both AEO tactics for clarity and GEO principles for authority. A detailed plan for this is covered in our Guide to AI Overviews.

SGE is a key component of any successful SEO strategy, as it can have a significant impact on the ranking of your website in search results.